Pink Dragonfruit Pitaya Powder

Pink Dragonfruit Powder (Pitaya Powder, Natural Pink Food Colouring & Superfood, Thailand)

A vibrant, finely milled pink dragonfruit powder sourced from Thailand - 100% pure pitaya with nothing added. Naturally vivid, mildly sweet, and packed with antioxidants, vitamins, and dietary fibre, this superfood powder delivers a striking pink-to-magenta colour to smoothies, baking, drinks, and desserts without artificial dyes. One of the most visually impactful natural food colourants available.

What Is Dragonfruit Pitaya Powder?
Dragonfruit (Hylocereus spp.), also known as pitaya, is a tropical fruit native to Central America and now widely cultivated across Southeast Asia, including Thailand. The pink-fleshed variety (Hylocereus polyrhizus) contains betacyanins - the same class of pigment found in beetroot - which produce its vivid magenta colour and are associated with antioxidant properties.

In powder form, the fruit is dried and finely milled into a smooth, concentrated ingredient that retains the colour, flavour, and nutritional profile of fresh dragonfruit - without the moisture content or shelf-life limitations of fresh fruit.

Dragonfruit is widely recognised as a superfood. Beyond its striking colour, pink dragonfruit is naturally rich in betacyanins, vitamin C, magnesium, and dietary fibre - nutrients associated with immune support, digestive health, and antioxidant protection. In powder form, these nutritional properties are concentrated and preserved without the need for refrigeration.

Tasting Notes
Subtle sweetness · mild earthiness · delicate tropical fruitiness · clean, neutral finish - the colour leads; the flavour supports

Key Features

• Superfood nutritional profile. Naturally rich in vitamin C, magnesium, dietary fibre, and betacyanin antioxidants - associated with immune support, digestive health, and free-radical protection
• 100% pitaya powder. Nothing added - no sugar, preservatives, colourings, or flavourings
• Intensely pigmented. A small amount produces a vivid pink-to-magenta colour - a clean-label alternative to artificial pink and red food dyes
• Naturally rich in betacyanins and antioxidants - the pigment compounds responsible for the colour and associated with free-radical protection
• Subtle flavour. Mild enough to use as a colourant without altering the taste of your recipe
• Versatile. Works in smoothies, baking, drinks, ice cream, chocolate, and confectionery
• Origin: Thailand

How to Use Pink Dragonfruit Powder

Smoothies & Smoothie Bowls:
Add 1–2 tsp to your blender with banana, mango, coconut milk, or pineapple for a vivid pink smoothie. Dust extra powder over the top of a smoothie bowl for colour and visual impact.

Pink Latte:
Whisk 1–2 tsp into a small amount of warm water until smooth. Add 250ml warm or frothed milk (coconut milk works particularly well). Sweeten with honey or agave.

Baking & Desserts:
Mix into cake batter, cookie dough, macarons, muffin batter, or pancakes for a natural pink hue and subtle tropical flavour. Whip into buttercream frosting for a vivid pink cake decoration without artificial colouring.

Ice Cream & Frozen Desserts:
Fold into ice cream bases or nice cream for a naturally pink frozen dessert. Blend into frozen yoghurt or sorbet.

Chocolate & Confectionery:
Blend into melted white chocolate for pink chocolate bark, truffles, or bonbons - dragonfruit and white chocolate is a well-established pairing.

Drinks & Tonics:
Stir into lemonade, sparkling water, or cocktails for a natural pink colour. Use as a base for dragonfruit syrup by dissolving in hot water with sugar.

Toppings:
Dust over yoghurt, porridge, pastries, or cakes for an instant natural pink colour.

Dragonfruit Powder vs Fresh Dragonfruit - What's the Difference?

Product Details

• Ingredient: Dragonfruit pitaya powder (Hylocereus polyrhizus)
• Origin: Thailand
• Additives: None
• Format: Powder

Wholesale Available: Bulk purchases available - volume discounts apply. Please enquire.

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